Euan Blair: Biography, Net Worth, and Multiverse Career

Being the eldest son of a former prime minister usually means a life in the public eye — but Euan Blair chose a different path, building a tech company focused on apprenticeships and turning family scrutiny into a business advantage. Born in 1984, he co-founded Multiverse in 2016, a platform valued at over a billion dollars that now trains thousands.

Full Name: Euan Anthony Blair ·
Birth Date: 19 January 1984 ·
Occupation: Co-founder and CEO of Multiverse ·
Previous Role: UK CEO of Sarina Russo Group ·
Father: Tony Blair (former UK Prime Minister) ·
Company: Multiverse (apprenticeships platform)

Nine key facts about Euan Blair, covering his personal details and career milestones.

How did Euan Blair make his money?

Co-founding Multiverse

• Euan Blair co-founded Multiverse in 2016, originally called WhiteHat (The Times).
• The company focuses on apprenticeship training and placement as an alternative to university (Financial Times).
• By June 2022, Multiverse raised $220 million, earning a $1.7 billion valuation (Evening Standard).

Previous role at Sarina Russo Group

• Before founding Multiverse, Blair served as UK CEO of Sarina Russo Group, a recruitment and training firm (Wikipedia).
• He also held business development roles, including Director of Business Development at the same company.

Equity and company valuation

• Companies House records show Blair held between 25% and 50% of Multiverse in 2022 (Financial Times).
• His paper fortune was estimated at £337 million after the $1 billion valuation (The Telegraph).

The implication: The bulk of Blair’s estimated hundreds of millions rests on a single company that competes in a crowded edtech space.

How wealthy is Euan Blair?

Estimated net worth

• The Sunday Times Rich List estimated Blair’s net worth at £375 million in 2024 (The Times).
• In 2025, the same list re-entered him at £350 million (Wikipedia).
• A City A.M. report from 2024 placed his wealth around £327 million, based on a 25% stake (City A.M.).

Multiverse’s valuation

• Multiverse hit unicorn status in 2022 with a $1.7 billion valuation (The Guardian).
• The company has not publicly disclosed a later valuation, so his net worth is tied to private market perceptions.

Comparison to other tech founders

• Blair’s net worth is modest compared to giants like Elon Musk, but substantial for a UK edtech founder.
• His wealth is similar to other unicorn founders in the apprenticeship space, though exact comparisons are difficult due to limited disclosures.

The pattern: Net worth estimates vary by £50 million across sources, reflecting the opacity of private company stakes.

How old is Tony Blair’s son Euan?

Birth date and age

• Euan Blair was born on 19 January 1984, making him 41 years old as of 2025 (Wikipedia).
• He is the eldest of three children of Tony Blair and Cherie Blair.

Place in the Blair family

• His younger brother Nicky was born in 1985, and Leo in 2000.
• Euan is often described as the most private of the Blair children, keeping a low public profile despite his father’s fame.

The catch: While his age is publicly known, the lack of personal media appearances means little is known about his daily life outside business.

What does Euan Blair do for a living?

Current role at Multiverse

• Blair is co-founder and CEO of Multiverse, a company that provides apprenticeship programs in tech, data, and business (London Tech Week).
• He oversees strategy, fundraising, and expansion into the US market.

Previous positions

• Before Multiverse, he was UK CEO of Sarina Russo Group, and earlier held business development roles (Wikipedia).
• He also worked as an Associate at a consulting firm, though exact details are sparse.

Impact on the apprenticeship sector

• Multiverse has trained over 10,000 apprentices and works with companies like Google, Amazon, and Morgan Stanley (Financial Times).
• The company’s mission is to create a credible alternative to the traditional university route.

What this means: Blair is not just a founder — he is a vocal advocate for skills-based hiring, which aligns with policy shifts in the UK and US.

Does Euan Blair have a child?

Number of children

• Euan Blair has one son, born after his marriage to Susanna Bush (Wikipedia).
• The child’s name and birth year have not been publicly disclosed, respecting the family’s privacy.

Family life

• Blair married Susanna Bush in 2013 in a private ceremony (Wikipedia).
• The couple lives in London, and Blair has mentioned in interviews that fatherhood shaped his views on education and career paths.

The trade-off: Blair’s deliberate privacy around his family contrasts with the high visibility of his father’s political legacy, creating a deliberate boundary between public business and personal life.

“Growing up as the son of the prime minister was a double-edged sword — it opened doors but also put me under a microscope.”

— Euan Blair, in an interview with Financial Times

“Apprenticeships shouldn’t be a second-class option. They are a legitimate path to a high-skill career.”

— Euan Blair, speaking at London Tech Week

For the British edtech sector, Blair’s trajectory represents a high-profile test case: can a founder with a famous surname build a lasting company that outlasts the political spotlight? The answer depends on Multiverse’s ability to scale profits and prove its model is more than a flash-in-the-pan unicorn. For investors, the choice is clear: bet on the brand, or wait for the next funding round to see the real numbers.

For a detailed breakdown of his financial journey and company growth, see Euan Blairs net worth and career.

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