About Us
PolicyLine is an independent UK digital news and explainer publisher, owned and operated by Northbridge Digital Media Ltd. We cover public policy, consumer finance, technology, health and lifestyle — producing articles that explain how decisions, regulations and market shifts affect everyday life. Our reporting is rooted in primary sources and authoritative secondary material, and every piece is reviewed by a named editor before publication.
Our editorial mission is to deliver clear, practical and carefully sourced journalism on complex topics. We aim to help readers understand the substance behind the headlines, without spin or oversimplification. When we make mistakes, we correct them promptly and transparently, and human editorial judgement governs all of our output.
Company details
Legal entity: Northbridge Digital Media Ltd
Company number: 14892736 (registered in England & Wales)
Registered office: 42 Greville Street, London, EC1N 8TB, United Kingdom
Trading address: 18–20 Farringdon Lane, London, EC1R 3AU, United Kingdom
General enquiries: hello@policyline.uk
Editorial enquiries: editorial@policyline.uk
Corrections: corrections@policyline.uk
Legal: legal@policyline.uk
Responsible publisher
Editor-in-Chief & Responsible Publisher: Eleanor Whitcombe, London, United Kingdom — eleanor.whitcombe@policyline.uk
Eleanor Whitcombe is responsible for PolicyLine’s editorial standards, publication decisions and corrections process. She has more than 12 years’ experience in digital publishing, public-affairs reporting and consumer-information journalism.
Editorial leadership
Editorial standards
PolicyLine publishes explainers, news analysis, consumer guides and practical reference articles. Every article is reviewed before publication for factual accuracy, clarity, sourcing and reader usefulness. Our editorial process is:
- topic research using primary and reputable secondary sources;
- drafting by a named writer or contributor;
- editorial review for accuracy and structure;
- fact-checking of key claims, figures and dates;
- final approval by an editor;
- periodic review and updates where information may change.
Corrections policy
We correct factual errors promptly and transparently. Readers can report possible inaccuracies by emailing corrections@policyline.uk. When a material correction is made, we update the article and, where appropriate, add a correction note explaining what changed.
Use of AI tools
PolicyLine may use AI-assisted tools to support research organisation, drafting, summarisation or editing. These tools do not replace editorial judgement: all published content is reviewed by a human editor before publication.
How we source and verify
For more on the outlets we reference and partner with, and how we cross-check information, see our Sources & Partners page. For general enquiries email hello@policyline.uk or visit our Contact page.
